Tuesday, 16 March 2010

MINI Product Design Competition

Reference- Dexigner

www.www.dexigner.com/product/news-g20270.html

MINI Product Design Competition for the Centre Rail in the New MINI Countryman

In keeping with the brand's "Creative Use of Space" philosophy, MINI is holding an international design competition to celebrate the launch of the MINI Countryman in suitable style.

The competition invites creative people around the world to design potential tools for the unique MINI Centre Rail in the new MINI model.

The Centre Rail runs in a straight line between the seats of the Countryman, linking the front and rear of the interior, and offers a multifunctional platform on which to fix various travel items.

The designs submitted will be assessed by the MINI Design team headed by Gert Hildebrand.

The three best ideas will be presented to the public as prototypes at the 2010 Paris Motor Show in October.

Deadline for entries is May 11, 2010.

No comments: